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Visitor5 – 7 March

Ritmic

Ritmic joins the Cyclable store network

E-bikes from the Bordeaux-based brand, formerly Elwing, are now sold through the French specialist chain’s stores.

April 24, 2026

Exhibitor news

At the end of April Ritmic announced it had joined Cyclable, a French chain with more than 50 stores focused on urban e-bikes. The brand’s models, including the compact Yuvy two-seater and its cargo bikes, are now available there.

For Ritmic the deal widens its reach, with more shops where customers can test-ride the bikes and more workshops able to service them. The brand already worked with over 150 partners, from independent dealers to regional networks.

The company frames the move as a response to a difficult period for the bicycle market, in which partnerships with established retailers matter more.

Written by Bike Brussels based on ritmic.co (24 April 2026). Photo: © Ritmic.

Meet Ritmic at Bike Brussels, 5–7 March 2027 at Gare Maritime (Tour & Taxis).

Source: ritmic.co